BOSS COFFEE - ICED DOUBLE ESPRESSO SEEDING KITS

BOSS Coffee - Iced Double Espresso

We worked with Frucor Australia to help them create seeding / influencer kits to promote the launch of their new Iced Double Espresso flavour.

The task we were given was to create a kit that not only built hype around their new flavour launch but spoke to the true values of the brand, specifically showcasing and celebrating the mastery of Japanese culture.

We made custom bento box kits, perfectly reusable for the “everyday worker” whilst taking inspiration from the Japanese art of Furoshiki to create a seeding kit that truly spoke to the campaign tagline of “How Japan Can”.

Take a look below to see how it all came together…